Lara media exam blog

  1) Type up your feedback in  full  (you don't need to write the mark and grade if you want to keep this confidential) 10/19 -E below atp(C) www ; some good textual analysis the first two questions about gender ebi ; less prepared/continuing on post colonialism for q3 . 2) Read  the whole mark scheme for this assessment carefully . Identify at least  one  potential point that you missed o• ‘Othering’ or racial otherness: Paul Gilroy suggests non-white representations are constructed as a ‘racial other’ in contrast to white Western ideals it on for each question in the assessment. q1- 4/8  • Monochrome (black and white) – stylish, sophisticated, reinforces traditional heterosexual meanings; consistent with aspirational branding. Low-key lighting, ‘chiaroscuro’, backlighting visible in shot – suggests stage lights/spotlights, fashion show? q2-5/12 • Advert does not support Gauntlett’s suggestion there has been a “decline of tradition” – this is a very traditional representation of m

  GQ - Audience & Industries blog tasks Audience 1) How does the media kit introduction describe GQ? Entering a new era of leadership and influence  under Adam Baidawi, GQ explores the powerful  and progressive new forces shaping culture,  society and commerce in Britain. Building on a  33-year legacy of print excellence across  journalism, photography and design, British GQ is  today also a digital, social, video and experiential powerhouse – a community where people gather  to be inspired and exchange ideas around style,  creativity and culture. 2) What does the media kit suggest about masculinity?  As masculinity evolves and men's fashion has  moved to the centre of the global pop-culture  conversation, GQ's authority has never been  broader or stronger. 3) Pick out  three  statistics from the data on page 2 and explain what they suggest about the GQ audience. £7.7K AVERAGE ANNUAL SPEND ON FASHION middle/higher class £1.2K AVERAGE ANNUAL SPEND ON BEAUTY large income avai